Decoding the Rule of 40: Unleashing the Potential of Your SaaS Company

Decoding the Rule of 40: Unleashing the Potential of Your SaaS Company

Software companies can manage margins higher than other industries such as those dealing in physical goods (up to 90 percent). The Rule of 40 was popularized by venture capitalist Brad Feld and ties the trade-off between profit margins and growth in order to prevent people from over-focusing on just one indicator. The … Read more

Benefits and Challenges of Implementing a SaaS ERP System

A person tracking growth on a phone

Modern Enterprise Resource Planning systems (ERPs) are designed to serve as a single source of truth for the entire organization, offering numerous benefits including standardized data, better visibility and collaboration, organized workflows, real-time reporting and increased operational efficiency. Not so long ago, ERPs were considered a software reserved for enterprises and large … Read more

Guide to Choosing the Right Real Estate SaaS Solution

A person tracking growth on a phone

Software as a Service (SaaS) is a cloud-based software delivery model in which apps or services are delivered over the internet. It has many advantages over traditional software that are usually installed locally on a computer. Some of its biggest advantages include lower upfront costs, less barriers to entry, and high scalability … Read more

Why ARR, ACV and TCV Matter for SaaS Companies?

Why ARR, ACV and TCV Matter for SaaS Companies?

Software-as-a-Service (SaaS) companies have emerged as powerful players, providing innovative solutions to businesses worldwide. To determine the success of these companies, considering certain metrics like Annual Recurring Revenue (ARR), Annual Contract Value (ACV), and Total Contract Value (TCV) is important. Such metrics offer valuable insights into a company’s financial health, growth potential, … Read more

MLM Networking and SaaS Integration: Streamlining Sales and Marketing Processes for Better Customer Engagement

MLM Networking and SaaS Integration: Streamlining Sales and Marketing Processes for Better Customer Engagement

Picture a business model whereby a company doesn’t need a dedicated sales department to sell its wares or services. Instead, an ever-growing workforce of independent agents, working on commission, make the sales. Each independent distributor recruits more distributors for the business, essentially creating an expanding sales network.  Unlike traditional sales models, such … Read more

Deferred Revenue and SaaS Revenue Recognition

Deferred Revenue and SaaS Revenue Recognition

Software-as-a-service (SaaS) companies have experienced exponential growth in the last decade. There are many metrics that help gauge their success, including deferred revenue and SaaS revenue. Deferred revenue can be a tricky concept, as it involves the recognition of income or expenses on the balance sheet at a later date. This post … Read more

B2B and B2C SaaS Marketing Techniques

B2B and B2C SaaS Marketing Techniques

SaaS stands for ‘software as a service’; it allows its users to use, connect to, and benefit from apps and services through the internet. These apps are cloud-based and used in almost every sector in modern economies today. Even if someone has never heard of the acronym SaaS, they will probably be … Read more