Category: SaaS Financials and Metrics
In Conclusion Now that you know how to compute for the customer acquisition …
Customer Acquisition Cost
Months to Recover CAC
We are proud to announce that we have just published our latest book, …
The Essential SaaS Metrics Guide
When it comes to measuring subscription businesses, unit economics is crucial. Miscalculating or …
Common Ways of Miscalculating and Misinterpreting SaaS unit Economics
When it comes to B2B SaaS sales cycles, it’s never easy to know …
Benchmark for B2B SaaS sales cycles
You probably know tons of different SaaS and subscription metrics, and you probably …
The Right SaaS Metrics for Each Stage of Your Company
If you’re just getting started to acquire your very first customers, churn may not …
Effective Tactics to Reduce SaaS Churn
Terms like revenue, billing, collections, bookings are often used interchangeably and although interrelated, …
Bookings vs Revenues vs Billings
We recently discussed how revenue should be recognized in a SaaS company, comparing …
EBITDA vs Gross Margin vs Net Profit
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