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Category: SaaS Financials and Metrics

avarage

Average Revenue Per Account

montly recovery

Monthly Recurring Revenue

CAC
In Conclusion Now that you know how to compute for the customer acquisition …

Customer Acquisition Cost

recovery

Months to Recover CAC

We are proud to announce that we have just published our latest book, …

The Essential SaaS Metrics Guide

Common Ways of Miscalculating and Misinterpreting SaaS unit Economics
When it comes to measuring subscription businesses, unit economics is crucial. Miscalculating or …

Common Ways of Miscalculating and Misinterpreting SaaS unit Economics

Benchmark for B2B SaaS sales cycles
When it comes to B2B SaaS sales cycles, it’s never easy to know …

Benchmark for B2B SaaS sales cycles

The Right SaaS Metrics for Each Stage of Your Company
You probably know tons of different SaaS and subscription metrics, and you probably …

The Right SaaS Metrics for Each Stage of Your Company

Effective tactics to reduce SaaS churn
If you’re just getting started to acquire your very first customers, churn may not …

Effective Tactics to Reduce SaaS Churn

Bookings vs Revenues vs Billings
Terms like revenue, billing, collections, bookings are often used interchangeably and although interrelated, …

Bookings vs Revenues vs Billings

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SaaS Metrics

MRR, LTV, CAC Metrics
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