Software as a service (SaaS) is an innovative business model. In the case of a SaaS company, the software is deployed directly to the consumer, and usage is billed on a subscription basis, normally monthly. This model is categorized by the software itself, and so it could apply to companies of different … Read more
No matter what, the quality of your marketing efforts directly influences your company. You can have the best product in the world, but if no one knows about it, does it make a difference? Marketing is an essential aspect to any business, especially for SaaS companies. It helps build brand recognition, create … Read more
For the longest time, there’s been little education about the different types of SaaS business models. There are a few more marketing terms thrown around that make things more complex when they’re really fairly simple. We want to address the confusion and present an unbiased comparison of SaaS business models for anyone … Read more
Revenue streams have become a core factor in business growth. While the main revenue stream is undoubtedly sales, numerous other methods can be used to enhance and supplement the primary source of revenue. What are Revenue Streams? The revenue streams for SaaS businesses are similar to the revenue streams for any business. … Read more
Starting a new business has its own set of challenges, especially if you choose to begin your business journey in the IT industry. In such a competitive and saturated industry, few things can give you an advantage over others. One of the ways to get an edge over others in the IT … Read more
SaaS is a newer business model compared to other businesses and traditional software companies. Traditional companies have to build an entire infrastructure, including data centers, databases, security, multiple redundant networks, etc. Customers visit these websites and have to either pay to download or choose other services along with it. If you’re a … Read more
Any modern business needs to have an automated billing system. It is efficient, consistent, and reliable. Most industries are utilizing this efficient billing system nowadays. But many businesses still use the outdated traditional billing system, which results in suboptimal management of billing functions. Such mismanagement can be pretty problematic for the business. … Read more
Revenue recognition is one of the General Accepted Accounting Principles (GAAP) that identifies the specific circumstances under which the revenue is recognized and determines how to be accounted for. It is usually recognized when a critical event occurs, and its dollar amount is easily measurable. Planning and adhering to Account Standard Codification … Read more
Benchmarking compares performance metrics and is commonly used to provide the logic behind targets and measure success. Those targets are less meaningful in the absence of benchmarks. Overly ambitious targets can also be made more realistic by looking at what is going on elsewhere. When deciding how to benchmark their business, SaaS … Read more
White labeling means rebranding a product made by one company to make it seem like your own product. The white-label SaaS products are usually a combination of software and supporting services rebranded for different businesses. They do this by adding a customer’s brand elements into the software or providing an unbranded platform … Read more