All business owners have the same objective: to increase sales and the easiest and fastest way to do this is to utilise all the tools available online. In this guide we will show you what tools to use to drive more traffic to your website and ultimately make more sales.
The internet can be daunting, as there are a plethora of opportunities, however it is always best to keep it simple and have a strategy. We have compiled a list of tools you can use to grow your business and make more money!
It goes without saying that social media is key to growing your business online. The sheer amount of social media apps available today can be rather overwhelming, however knowing the right ones to use for your business is paramount to success. All businesses at a minimum should have a Facebook, Instagram and Twitter as all three offer everything needed to give your business a presence online.
Facebook, the world’s largest social media website has 2.85 billion monthly active users, so having a presence there is a no brainer. Additionally Twitter has 330 million and is a great way to get your message out in short form. Finally, Instagram has 1 billion monthly users and is an incredible resource to showcase your products and services.
Having a blog providing valuable content for your potential customers is an excellent way to rank on Google. Offering value and being consistent is key, for example, review sites provide insightful information on the best places to play online poker in Arabic countries. They help players by explaining the benefits of accepting bonuses, highlights different poker variations, and discusses the legality of the game especially in Arabic countries.
Running a blog allows you to connect with potential customers giving them important information on your business. If you offer value, people will flock to your site and from there you can sell your product or service.
When running a blog, SEO is very important. See our ways to optimize your blog posts for SEO guide to optimize your blog posts.
Quora is an exceptional resource for getting insightful answers to any question. Offering knowledge and value to user’s questions will help you gain authority on whatever niche you are in. For example, If someone poses a question on how to get more Twitter followers and you provide an intuitive response, you are able to link to your blog or social media posts on the subject. From here, you can ultimately drive traffic to your site which, in turn, will grow your business.
Newsletters are an excellent way to communicate with your followers to provide them with important information. Value is key, and if your newsletters, whether daily, weekly or monthly offer insightful information, this is an incredible way to grow your business. Always concentrate on quality over quantity and always be consistent. If you are offering a weekly newsletter on a particular day, stick to it. Furthermore, with newsletters these can fit exceptionally well into your social media strategy as they are all connected to one another. If you offer value and be patient, this is a sure fire way to grow your business and make more sales.
Networking is the cornerstone of growing your business. Working with like minded people, with the same objectives will allow you to grow your business exponentially. There are plenty of places to network online; but by far the best is LinkedIn. It has an element of trust that other social media websites do not have because it is a professional network. Moreover, tools on LinkedIn allows you to search for the right individual to contact to pitch your idea or business and if persistent, will grow your business. Check 8-easy-ways-to-expand-your-network to start to take advantage of LinkedIn.
Outside of LinkedIn, you can network on other social networks such as Facebook and Twitter to find great suppliers or even potential employees. Utilizing the direct messaging function allows you to connect with people around the world in your specific niche. Using your computer or your phone now connects you to the world so start using these incredible resources to grow your business today!